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Business Writing Made Easy

Business Writing Made Easy

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Business Writing Made Easy from Maria Pantalone on Vimeo.

Did you know that more than 30% of written communications
are clarification requests for previous communications?

There is no doubt challenges in communication are a drain on businesses. According to the Australian Bureau of Statistics, the cost to businesses of poor writing is approximately AU$14.75 billion each year and US studies quote the cost to American businesses at nearly US$400 billion each year.

That means you or your business may be losing more than 30% of efficiency in unnecessary communications. And, to be honest, haven't we all been frustrated by the endless back and forth of a seemingly simple email? We'd like to think it's always the other person who is not understanding our intent but maybe we should be thinking, 'Why is this happening?'

The ability to express ourselves clearly in writing is one of the most important skills in business. Effective business writing has the ability to inform, persuade and influence.

With this knowledge alone, an employee who can write with clarity is considered to be an asset to a company and is more likely to progress in their career, compared to one who struggles with their writing. And for the business owner, having staff who write efficiently and effectively will automatically increase the bottom line.

What you need is an easy way to make this happen. Introducing… Business Writing Made Easy Online Program.

This program is structured with short learning bites which provide an easy way to learn writing skills that result in clear and effective communication.

Imagine the possibilities of where you could go in your career just by improving your writing skills. Or how much better you'd feel by not having to deal with so many emails coming back to you, asking for further clarification. Or how much profit could be generated in that freed up 30%!

I know time is at a premium these days so I've designed this program so that it can be completed at your own pace. So in a short time you could be 30% more productive! Imagine how much more you could get done that might even equate at hitting major deadlines with ease.


Who is this program for?

This program will be for you or for your staff if:

  • You spend too much time writing emails and then end up having to respond anyway to clarify what you actually meant
  • You are concerned that people are confused reading documents you or your organisation produce
  • You are finding that people are not reading your documents and it is impacting on the effectiveness of you and your organisation
  • There is an overwhelming amount of information that is needed to sift through to write documents and there is never enough time to write them properly
  • You are concerned that writing skills may be reducing either your own professionalism or the professionalism of your business


Who is this program not for?

This program isn't for you or your staff if:

  • You are not willing to spend time investing in improving your writing skills. It is NOT a quick fix course. Anything of value takes time and effort and we're here to support you every step of the way.
  • You don't apply what is covered to your own writing. The program is designed to help you build your writing skills. In each of the modules you're required to apply the skills to your own business documents.
  • You're not willing to set aside time on a regular basis to work on your writing skills. The course has been structured so that you build on each set of skills covered. If you leave large gaps between each module you won't gain the benefits of learning and practising on a regular basis.

  What can this program do for you?

  1. You will save time when writing your emails, reports and other documents; get more done in less time, as you will understand how to structure your documents and emails. And, importantly, you will see how much clearer your documents are and know that your reader will be more likely to read and take action.
  2. Everything you learn will be applied immediately to your own documents so you won't have to think about where to apply what you learn.
  3. Included is full online support so you can have your questions answered immediately and there can be no confusion as to how to approach the next task.
  4. You will be given planning, writing, editing and email checklists that you can use as prompts when writing, to continue to develop clear communication in all of your correspondence.
  5. You will also receive ongoing weekly business writing tips and prompts to help you continue to apply what you have learnt to your own documents.
  6. Your writing will become more competent which means that you will feel more confident, look more professional, be visibly able to manage higher duties and simply become a much more valuable staff member. Those feelings of overwhelm will become a distant memory.


  What will be covered?

The program is packed full of information.

Number 1 We begin with an introduction to effective business writing. You also complete a self-assessment so that you can focus on the areas that you want to develop.
Number 2 Next, we delve into the steps involved in planning a document and you will be able to immediately apply these steps to your business documents.
Number 3 The writing stage is where you bring together all of your planning and apply it to the writing of your document. You will also cover the different aspects of language and the importance of layouts of documents.
Number 4 The editing stage provides you with a three-step process to effectively edit your documents.
Number 5 Finally, we will look at the areas specific to writing emails in the workplace and you will be given tips to help you write more effective emails.

During each module, you apply the areas covered to your own business document.

You will have 3 months of online support, which you can access through the program. This means that a real person will answer your questions.

What our clients are saying  What our clients are saying

"I have a clearer understanding of how to write using simple language. The easy-to-follow modules gave me a chance to practise basic grammar rules that I had not been aware of prior to doing the program. I often procrastinated when it came to writing emails, messages, documents, etc. Now I have a healthier approach to my communication through writing."
– Ewa Kapusniak

"Exceptional course! I found the course to be relevant and very easy to follow. It is comprehensive and provides many useful tools to assist you to write effectively. If you want to improve, be more coherent and articulate in your written communication, whether personal or business writing, then I highly recommend this course."
– Francis Foo

"The course was a good overview of things which should be always present in our business writing but often isn't due to time constraints. That is, planning beforehand, writing a structured draft and less passive voice where usage is not warranted."
– Amy Lynne Welsh

"This program helped me to be more professional in my everyday writing of business material. All aspects of the program were beneficial and I would recommend it to others. Thanks to Maria for all her help."
– Deanna Thomas

Program investment  Your Investment

You have the option of purchasing the regular or premium version of this self-paced course.

Business Writing Made Easy Course Regular Premium
Assessment of writing skills Yes Yes
Planning process Yes Yes
Writing process Yes Yes
Editing process Yes Yes
Writing effective emails in the workplace Yes Yes
Practical exercises to immediately apply your skills to your own writing Yes Yes
Online support for 3 months Yes Yes
Planning, writing, editing and email checklists (worth $150) Yes Yes
Quizzes to check your understanding Yes Yes
Action plans to help you retain information and take action Yes Yes
PLUS (worth $1200)
Two critiques of your writing by Maria* (valid for 3 months)
Yes Yes

* Each piece of writing up to 1500 words.

  Have questions?

Contact me with your questions about the self-paced course.

Maria Pantalone
Maria Pantalone

Maria Pantalone is the author of Success Talks: Conversations with Everyday Leaders. Maria works with individuals and teams to make communication their strength so that their message is heard. She provides tailored programs in presentation skills, business writing and effective communication as a leader and team member. Maria's programs help her clients to excel in their role and be recognised as leaders in their field.

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